Alfred Street (University of Auckland Store)
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The Practice Of Social Research
Paperback Edition: 15R
Known as the gold standard for research methods, Babbie's THE PRACTICE OF SOCIAL RESEARCH gives you a definitive guide to research as practiced by social scientists.
Combining a straightforward approach with the author's renowned sense of humor, this student-friendly text equips you with the tools
and knowledge to apply research concepts as both researcher and consumer. The author emphasizes the process by showing you how to design and construct projects, introducing today's various observation modes and answering critical questions about research methods, such as how to conduct online surveys and analyze both qualitative and quantitative data.
The 15th Edition includes the latest General Social Survey findings along with new coverage of the global use of social research, the emerging role of big data, demographic analysis and more. Also available: MindTap digital learning solution.
Publisher : Wadsworth
Publication date : 2020-05-05
Subjects: Institute, Non-fiction, Business / Law, Humanities, Reference, Social Sciences, Law, Politics, General Reference, Research & Information, Sociology, Social Services & Welfare, Criminology, Public Administration, Reference Works, Communication Studies, Social Research & Statistics, Social Welfare & Social Services, University of Auckland, University of Auckland - Semester 1, Business and Economics - Semester 1, BUSINESS 704 - Quantitative Research Methods