Successful Event Management : A Practical Handbook
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Author:PARRY Bryn / SHONE Anton
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ISBN:9781473759114
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Publication Date:January 2019
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Edition:5
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Pages:314
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Binding:Paperback
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Publisher:Cengage Learning
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Country of Publication:United Kingdom


A Back Order button means that we don’t have the book in stock at our store, but we can order it in for you from a publisher or distributor at no additional cost.
As we source items from around the globe, a back-order may mean the product takes several weeks to arrive in New Zealand.
To check how long this might take, you’re welcome to contact us and we can provide an ETA or any other information you need. We recommend checking the timeframe before committing to an online order.
Successful Event Management : A Practical Handbook
- Unit price
- / per
-
Author:PARRY Bryn / SHONE Anton
-
ISBN:9781473759114
-
Publication Date:January 2019
-
Edition:5
-
Pages:314
-
Binding:Paperback
-
Publisher:Cengage Learning
-
Country of Publication:United Kingdom
Description
Now in its fourth edition, this tried-and-tested guide for both students and practitioners combines a rigorous theoretical grounding with practical insights into every aspect of the organising and running of events. It is presented in two engaging parts; Part 1 provides a comprehensive overview of the events business including market demand for events, the role of suppliers and the social and economic impact of the event business, and Part 2 focuses on aspects of event organisation including planning an event, financial management, logistics, legal aspects, marketing, public relations and legacies.
The text considers event management from an international perspective, with a particular focus on Europe but also encompassing the Middle East and Africa. Successful Event Management is essential reading for all undergraduate and post-graduate event management students and is also an ideal resource for active practitioners looking for both a practical guide and a rigorous overview of the subject.
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A Back Order button means that we don’t have the book in stock at our store, but we can order it in for you from a publisher or distributor at no additional cost.
As we source items from around the globe, a back-order may mean the product takes several weeks to arrive in New Zealand.
To check how long this might take, you’re welcome to contact us and we can provide an ETA or any other information you need. We recommend checking the timeframe before committing to an online order.
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Now in its fourth edition, this tried-and-tested guide for both students and practitioners combines a rigorous theoretical grounding with practical insights into every aspect of the organising and running of events. It is presented in two engaging parts; Part 1 provides a comprehensive overview of the events business including market demand for events, the role of suppliers and the social and economic impact of the event business, and Part 2 focuses on aspects of event organisation including planning an event, financial management, logistics, legal aspects, marketing, public relations and legacies.
The text considers event management from an international perspective, with a particular focus on Europe but also encompassing the Middle East and Africa. Successful Event Management is essential reading for all undergraduate and post-graduate event management students and is also an ideal resource for active practitioners looking for both a practical guide and a rigorous overview of the subject.
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Author: PARRY Bryn / SHONE AntonISBN: 9781473759114Publication Date: January 2019Edition: 5Pages: 314Binding: PaperbackPublisher: Cengage LearningCountry of Publication: United Kingdom
Now in its fourth edition, this tried-and-tested guide for both students and practitioners combines a rigorous theoretical grounding with practical insights into every aspect of the organising and running of events. It is presented in two engaging parts; Part 1 provides a comprehensive overview of the events business including market demand for events, the role of suppliers and the social and economic impact of the event business, and Part 2 focuses on aspects of event organisation including planning an event, financial management, logistics, legal aspects, marketing, public relations and legacies.
The text considers event management from an international perspective, with a particular focus on Europe but also encompassing the Middle East and Africa. Successful Event Management is essential reading for all undergraduate and post-graduate event management students and is also an ideal resource for active practitioners looking for both a practical guide and a rigorous overview of the subject.
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Author: PARRY Bryn / SHONE AntonISBN: 9781473759114Publication Date: January 2019Edition: 5Pages: 314Binding: PaperbackPublisher: Cengage LearningCountry of Publication: United Kingdom
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