Messengers : Who We Listen to Who We Don-t and Why
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Author:MARTIN Stephen / MARKS Joseph
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ISBN:9781847942364
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Publication Date:March 2019
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Edition:1
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Pages:320
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Binding:Paperback
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Publisher:Random House
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Country of Publication:


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Messengers : Who We Listen to Who We Don-t and Why
- Unit price
- / per
-
Author:MARTIN Stephen / MARKS Joseph
-
ISBN:9781847942364
-
Publication Date:March 2019
-
Edition:1
-
Pages:320
-
Binding:Paperback
-
Publisher:Random House
-
Country of Publication:
Description
Why are self-confident ignoramuses so often believed? Why are thoughtful experts so often given the cold shoulder? And why do apparently irrelevant details such as a person's height, their relative wealth, or their Facebook photo influence whether or not we trust what they are saying? These are just some of the questions that behavioural experts Steve Martin and Joseph Marks tackle in their ground-breaking new book Messengers - Who We Listen To, Who We Don't, and Why.
Drawing extensively on the very latest research, they identify the powerful forces that result in some becoming society's prevailing Messengers, and others ending up woefully ineffectual or under-represented. They examine the worlds of punditry, business and politics to show why being right carries less weight than looking right. And in the process they demonstrate why in a world of ambiguity, uncertainty and fake news it is now increasingly the Messenger who is the message.
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A Back Order button means that we don’t have the book in stock at our store. It may already be on order – or we can order it for you from a publisher or distributor at no additional cost.
As we source items from around the globe, a back-order can take anywhere from 5 days to several weeks to arrive, depending on the title.
To check how long this might take, you’re welcome to contact us and we can provide an ETA or any other information you need. We recommend checking the timeframe before committing to an online order.
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Why are self-confident ignoramuses so often believed? Why are thoughtful experts so often given the cold shoulder? And why do apparently irrelevant details such as a person's height, their relative wealth, or their Facebook photo influence whether or not we trust what they are saying? These are just some of the questions that behavioural experts Steve Martin and Joseph Marks tackle in their ground-breaking new book Messengers - Who We Listen To, Who We Don't, and Why.
Drawing extensively on the very latest research, they identify the powerful forces that result in some becoming society's prevailing Messengers, and others ending up woefully ineffectual or under-represented. They examine the worlds of punditry, business and politics to show why being right carries less weight than looking right. And in the process they demonstrate why in a world of ambiguity, uncertainty and fake news it is now increasingly the Messenger who is the message.
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Author: MARTIN Stephen / MARKS JosephISBN: 9781847942364Publication Date: March 2019Edition: 1Pages: 320Binding: PaperbackPublisher: Random HouseCountry of Publication:
Why are self-confident ignoramuses so often believed? Why are thoughtful experts so often given the cold shoulder? And why do apparently irrelevant details such as a person's height, their relative wealth, or their Facebook photo influence whether or not we trust what they are saying? These are just some of the questions that behavioural experts Steve Martin and Joseph Marks tackle in their ground-breaking new book Messengers - Who We Listen To, Who We Don't, and Why.
Drawing extensively on the very latest research, they identify the powerful forces that result in some becoming society's prevailing Messengers, and others ending up woefully ineffectual or under-represented. They examine the worlds of punditry, business and politics to show why being right carries less weight than looking right. And in the process they demonstrate why in a world of ambiguity, uncertainty and fake news it is now increasingly the Messenger who is the message.
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Author: MARTIN Stephen / MARKS JosephISBN: 9781847942364Publication Date: March 2019Edition: 1Pages: 320Binding: PaperbackPublisher: Random HouseCountry of Publication:
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