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101 Design Methods : A Structured Approach for Driving Innovation in Your Organization

Regular price $62.99
Unit price
per
  • Author:
    KUMAR Vijay
  • ISBN:
    9781118083468
  • Publication Date:
    23/10/2012
  • Edition:
    1
  • Pages:
    336
  • Binding:
    Paperback
  • Publisher:
    Wiley
  • Country of Publication:
101 Design Methods : A Structured Approach for Driving Innovation in Your Organization
101 Design Methods : A Structured Approach for Driving Innovation in Your Organization

101 Design Methods : A Structured Approach for Driving Innovation in Your Organization

Regular price $62.99
Unit price
per
  • Author:
    KUMAR Vijay
  • ISBN:
    9781118083468
  • Publication Date:
    23/10/2012
  • Edition:
    1
  • Pages:
    336
  • Binding:
    Paperback
  • Publisher:
    Wiley
  • Country of Publication:
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  • The first step-by-step guidebook for successful innovation planning

    Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.

The first step-by-step guidebook for successful innovation planning

Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.