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MKTG 13 : Principles of Marketing

SKU: 9780357127810
$132.95
  • Author:
    LAMB Charles W / HAIR Joe F / MCDANIEL Carl
  • ISBN:
    9780357127810
  • Publication Date:
    May 2020
  • Edition:
    13
  • Pages:
    448
  • Binding:
    Paperback
  • Publisher:
    South-Western
  • Country of Publication:
MKTG 13 : Principles of Marketing
MKTG 13 : Principles of Marketing

MKTG 13 : Principles of Marketing

SKU: 9780357127810
$132.95
  • Author:
    LAMB Charles W / HAIR Joe F / MCDANIEL Carl
  • ISBN:
    9780357127810
  • Publication Date:
    May 2020
  • Edition:
    13
  • Pages:
    448
  • Binding:
    Paperback
  • Publisher:
    South-Western
  • Country of Publication:

Description

MKTG from 4LTR Press connects students to the principles of marketing, bringing them to life through timely examples showing how they're applied at the worlds top companies every day.

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  • MKTG from 4LTR Press connects students to the principles of marketing, bringing them to life through timely examples showing how they're applied at the worlds top companies every day.

MKTG from 4LTR Press connects students to the principles of marketing, bringing them to life through timely examples showing how they're applied at the worlds top companies every day.

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